Driving Sales

NBG is committed to helping partners to grow their businesses together.

In addition to competitive terms, we work with our suppliers on specific initiatives to maximise partners’ opportunities to drive sales and improve profit margins. Initiatives include regular promotions, new branch incentives and strong local sales support.

Our Category Management Teams meet regularly with key decision-makers in the supply chain to ensure partners receive maximum value and can respond quickly and effectively to customers’ needs.

Partners benefit from strong relationships with suppliers stocking core products and brands, helping to boost sales and improve profits. Merchants also gain access to suppliers and product ranges they may not previously have considered, expanding partners’ market offering and customer appeal.

Working with NBG merchants who are already trading successfully in these product areas widens partners’ opportunities to grow and tap into specialist knowledge and best practice.

Read more about our Category Management Teams here